Archive for July, 2008

Thursday, July 24th, 2008

Finished is not in our vocabulary…

Here at the-affair, we’re never truly happy. Although we sell the best quality product we can source, we’re constantly looking for ways to improve it. It doesn’t make the previous t-shirts inferior, it just makes the new ones we’re about to drop that much closer to the ideal we’ve got in our heads. We’ve just [...]

Wednesday, July 23rd, 2008

Brand Questionnaire

As some of you know, we recently ran a short questionnaire. Why? Quite simply because we’re relatively new at this. And like in any partnership, we have our differences. Very democratically we decided to let you - our previous customers - decide for us. So, if you spent your precious time helping us out, many [...]

Tuesday, July 22nd, 2008

Out of stock (temporarily)

You might have noticed that we’re out of stock in most sizes at the moment. We’re really sorry about that, and we’re working as hard as we can to re-stock as soon as is humanly possible. Please bear with us, it won’t be more than a few weeks…

Tuesday, July 22nd, 2008

Rocky Magazine Sweden

Fresh off those good-looking (probably tall and blonde) Swedish printing presses comes the latest issue of Rocky Magazine. We can’t read a word of it, and we can’t remember the interview but we’re pretty certain we sound intelligent and thoughtful.

Thursday, July 10th, 2008

Imitation is the sincerest form of flattery

You have to love the Eastern Europeans (*). Not quite as laissez-faire as the Chinese, but pesky things like intellectual property just aren’t a concern. I guess so many years being screwed by the Russians means a few ‘cease and desist’ letters are the least of their concerns! So it is with bemused pride that [...]