NEW – inside neck prints

Batch.03 sees the introduction of a new feature across our range, inside neck-prints. Previously we only had a quote from Orwell on the inside neck of Miniluv. It added so much to the experience and symbolism of the shirt that we decided it just made sense to apply it to every shirt we produce. So that’s what we went and did…
We realised that it is the story behind each design that makes us different as a brand, and thus ultimately why you buy our shirts. So we figured you might want to have that story on the tip of your tongue each time you’re rocking one of our tees, ready for all those inquiring glances from beautiful strangers.

October 16th, 2008 at 2:37 pm
Hi.
I think it’s really outstanding idea which brings you a lot of individuality.
October 29th, 2008 at 12:27 am
Cool! But on my (gorgeous) new Miniluv hoodie, it doesn’t have a quote from the book inside (as featured on the photos on the website) – it just has the ‘big brother/crap TV’ note…
November 12th, 2008 at 1:20 pm
hey dan – glad you love your new hoody. unfortunately these inside neck prints are on our new stock only, which we are sending out only after the old stock is finished. lucky for you though, ALL our miniluv shirts and hoodies have an inside neck print already!