Archive for the 'Launch' Category

Tuesday, July 6th, 2010

School of Turin x the-affair

Some really exciting news - we’ve recently collaborated with the School of Turin on a men’s pendant, with the fruit of our labour dropping very soon. Watch this space!

Friday, January 1st, 2010

New design - Deep One

“We shall swim out to that brooding reef in the sea… and in that lair of the Deep Ones we shall dwell amidst wonder and glory for ever.” The Shadow Over Innsmouth, H. P. Lovecraft, 1931 Lovecraft was a strange man, being both a racist as well as terrified of seafood. An unlikely combination of [...]

Thursday, December 31st, 2009

New design - Forty-Two

“You’re really not going to like it,” observed Deep Thought Life, the Universe and Everything, Douglas Adams Whether or not you crack jokes in Base 13, there’s no denying the sublime beauty in Adams’ Answer to the Ultimate Question of Life, the Universe and Everything. Wearing this print will not only geek the fashionistas at [...]

Thursday, December 10th, 2009

2 new designs dropping next week

We spent Sunday shooting the 2 new designs we’re calling Batch.05. They’re currently being shipped off to the digital elves to work some magic, but in the meantime we thought you might be interested in the story behind each. Have a read, leave a comment, and if you’re in the UK grab one in time [...]

Sunday, June 14th, 2009

Help us get Tee of the Day over at emptees!

Big favour to ask - we wanna be the Tee of the Day over on our favourite tee design blog-thing, emptees. We’re on the front page already, but there’s some stiff competition and we need some serious help! So please go over there and ‘heart’ our Strange Aeons design and help us make our mommas [...]

Wednesday, June 10th, 2009

Batch.04 Live

We’re thrilled to finally drop Batch.04 / Obscurity, just in time for summer. As always, if you’ve got any feedback whatsoever we’d love to hear from you. Email us or hit us up on twitter, @the_affair. Strange Aeons (left) is based on H.P Lovecraft’s very particular form of cosmic-horror in The Call of Cthulu. Whilst [...]

Wednesday, June 10th, 2009

Corto’s SS colourway

We updated Corto’s Crash with a fresh new colourway for summer. These aqua beauties definitely won’t last, and will never be repeated. So be sure to get yours now! Big shout out to Tom for those “come hither” eyes!

Thursday, June 4th, 2009

Batch.04 / Teaser Trailer

Those of you following us on Twitter got a blow-by-blow account of the Batch.04 photoshoot that took place last Sunday, including some rare never before seen production/process shots that we twitpic’d at the time. Follow us and find out more. For everyone else, here’s what a teaser trailer in the t-shirt industry looks like :) [...]

Friday, April 10th, 2009

OMG we finally made Tcritic

Its been a long while since we’ve been religiously checking our site stats, wondering who might be looking at our site and which blogs had picked us up, or not… One blog that we never seemed to get traction with was Tcritic. Written by the esteemed Karl Long, and with an RSS readership above 5000 [...]

Monday, September 8th, 2008

Batch.03 drops this week

This is the week we’ve been waiting for here at the-affair hq! After several months of being out of stock in most sizes, we’re finally back with a massive re-stock and 2 fresh designs. They’re at the printers as we speak and we should have them this coming Friday. And no, its not some post-modern [...]

Wednesday, September 19th, 2007

Badges!!!

We made these as a little something for the launch party, but we’re also including a couple in every package we ship…

Wednesday, September 19th, 2007

wen x the-affair

Check out this Zangief piece, by our good friend Ewen made for our launch party.

Tuesday, September 11th, 2007

Blog contact #1

OK, so we’ve just given the ‘scoop’ on our launch to Zolton from www.lostateminor.com…… Well apart from having 99% of the same name as each other and him being an Aussie too, he also writes for coolhunting which is right up the very top of blogs we’d like to be on. So let’s wait a few days and see what happens…